Daily YouTube Hours Viewed Hits 1 Billion

YouTube management made a difficult and contentious decision a few years back to turn its primary focus away from the number of views videos garnered to focusing on daily YouTube hours viewed. YouTube reached a major milestone along that course last year as viewers watched 1 billion hours of YouTube OTT video content per day. Continue reading

Report: Cord Cutting for Broadband is Real as Wireless Broadband Improves

Ten percent of U.S. broadband households are likely to cancel their wired broadband subscriptions in the next 12 months, according to new market research from Parks Associates. The research sees this as a new wave of wireless substitution, which is now impacting the broadband market. Continue reading

Online Privacy: 70% of U.S. Consumers are Increasingly Concerned

U.S. consumers are increasingly concerned about online privacy, according to a new online privacy survey from IDC. More than 8 in 10 survey participants expressed concern regarding the security of their personally identifiable information (PII), IDC highlights in a press release. Furthermore, 7 in 10 said they were more concerned about the security of PII than they were a few years ago. Continue reading

GfK MRI: More than Half of U.S. Adults Live in Cellphone-Only Households

More than half (52%) of U.S. adults live in cellphone-only households that have cellphone but lack land-line telephone service, according to new research from GfK MRI. That’s double the 25 percent of U.S. adults who were living in cellphone-only households as of 2010, the market research provider highlights in a press release. Continue reading

Digital-First Customer Survey Finds Customer Service Automation May Impact Churn

Day-to-day business-customer interactions for most “basic” services –Internet, cable and banking, etc. – have been automated and are now conducted via telecom-computing networks. Yet customers who interact with service providers via digital channels are more likely to switch service providers than those who engage with companies via a human touch, according to a digital-first customer survey conducted by Verint Systems and Optimum Research Continue reading